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MARKETING: Fiat forgoes Gingo as a name for new car

LC
By:
Luca Ciferri
August 04, 2003 05:00 AM

A threat of legal action from Renault has forced Fiat to rename its new Gingo small car.

Featured Stories

Opinion
Column: Full-size electric pickups are failed product planning experiment and industry disaster

Automakers took a big swing with full-size EV pickups, betting different powertrains wouldn't change Americans' love for big trucks. But automakers were wrong.

LP
By:
Larry P. Vellequette
Column: Full-size electric pickups are failed product planning experiment and industry disaster
Ram
That thing’s got a Hemi again: Ram revives its roaring V-8
VB
By:
Vince Bond Jr.
That thing’s got a Hemi again: Ram revives its roaring V-8
Buy-Sell
Top 150 auto retailer adds Infiniti store among latest buy-sell deals tracked across 8 states
GK
By:
Gail Kachadourian Howe
Top 150 auto retailer adds Infiniti store among latest buy-sell deals tracked across 8 states
China
Report: Burning ship bound for Mexico carried cars from Chinese brands; photos released
BN
By:
Bloomberg News
Report: Burning ship bound for Mexico carried cars from Chinese brands; photos released

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