FRANKFURT -- Audi today released details and pictures of its new-generation A4, whose success will be crucial to automaker's goal of passing BMW as the world's top-selling premium brand. The new A4 is slightly larger than the current model, which is its global best-seller, but is lighter and has a more spacious interior.
The latest A4, a competitor to the BMW 3 series and Mercedes C class, is slightly larger than the current model with a bigger, revamped interior. The A4 keeps its conservative styling to appeal to business fleet buyers whose purchase choices are based more on rational than emotional decisions.
The A4 is the second Audi after the Q7 large SUV to use Volkswagen Group's second-generation MLB modular architecture. The A4 has the best drag coefficient in its class at 0.23, Audi said in a statement. It is up to 120kg (265 pounds) lighter than the current car despite growing 25mm in length to nearly 4730mm (15.5 feet). Its wheelbase is 12mm longer at 2820mm (9.3 feet), boosting cabin space and rear passenger legroom.
Thanks to the better aerodynamics and lighter weight, fuel consumption drops by as much as 21 percent while performance output increases by 25 percent.
The new A4 offers Audi’s fully digital instrument cluster dubbed a “virtual cockpit” as an option. It has a 12.3-inch liquid crystal driver's display. Additionally the top-end infotainment system, MMI Navigation plus, offers a high-speed LTE connection, Wi-Fi hotspot and an 8.3-inch screen with a new voice-control system.