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Automakers

Geely's backing feeds big ambitions for Lotus

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Lotus hopes brand recognition from its Formula 1 glories will help it expand beyond niches such as the Evola, below.
NG
By:
Nick Gibbs
January 06, 2019 08:54 AM

It started with free coffee. During six years of painful budget austerity at Lotus, employees at the sports-car company's headquarters in eastern England had to pay for their own.

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