Automakers

Peugeot boss Imparato spearheads push to electrify lineup

Peugeot 208e
Peugeot is hoping the design of the e-208 electric car will help it become a true mass-market electric vehicle.
April 08, 2019 08:59 AM

The Peugeot brand has been the driving force behind PSA Group's record financial and sales performance. The 3008 and 5008 crossovers have become international hits while cars such as the 2008, 208 and 308 continue to be strong sellers. This year, Peugeot will sell a full-electric version of the new 208, along with plug-in hybrid versions of the 508 and 3008. Peugeot CEO Jean-Philippe Imparato talked about the brand's future with Automotive News Europe Correspondent Peter Sigal.

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