Automakers

Skoda, thriving in Europe, faces balancing act within VW Group

Skoda Enyaq Coupe iV
The Enyaq Coupe iV, a fastback-style full-electric crossover, is Skoda's newest model. It is based on the VW Group MEB platform, which also underpins the VW ID5.
September 06, 2022 04:00 AM

PRAGUE -- At the end of August, Skoda’s third CEO in three years took to the stage of the O2 arena here to address the Czech automaker’s persistent dilemma: How to differentiate itself from other VW Group brands and outside competitors without harming a long streak of healthy profit margins.

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