Skip to main content
Sister Publication Links
  • Automotive News
  • Automobilwoche
  • Automotive News Canada
  • Automotive News China
Subscribe
  • Subscribe
  • Newsletters
  • Login
  • HOME
    • Latest news
    • Automakers
    • Suppliers
    • New Product
    • Environment/Emissions
    • Sales By Market
    • On The Move
    • Auto Shows
    • Munich Auto Show
    • Geneva Auto Show
    • Paris Auto Show
    • Beijing Auto Show
    • Shanghai Auto Show
  • Features
    • Long Read
    • Interview of the Month
    • Focus on Electrification
    • Focus on Technology
    • Segment Analysis
    • Cars & Concepts
    • Supplier Spotlight
    • Europe By The Numbers
  • Opinion
    • Blogs
    • Commentary
    • Guest columnists
  • Photos
    • Photo Galleries
    • Geneva Photo Gallery
    • Beijing Photo Gallery
    • Frankfurt Photo Gallery
    • Paris Photo Gallery
    • Shanghai Photo Gallery
  • Podcasts
  • Car Cutaways
  • EVENTS
    • ANE Congress
    • ANE Rising Stars
    • ANE Eurostars
  • More
    • Publishing Partners
    • Social Media
    • Contact Us
    • Media Kit
    • About Us
    • Capgemini: All or nothing: Why circular business models require a holistic approach
    • Capgemini: Invent Head on automotive takeaways from CES 2023
    • Capgemini: Securing the industry's future through a radical rethink
    • Capgemini: Succeeding with the automated driving journey through AI
    • Capgemini: The circular economy is spurring new thinking on EV batteries
    • Capgemini: Toyota and Capgemini leaders on how OEMs can handle industry changes and succeed
    • HEXAGON: Plugging into data is the only way to make winning EVs
    • PUBLICIS SAPIENT: The power of post-purchase: How automakers can maximize customer lifetime value
    • TUV Rheinland: Ideas, services and certifications for smart mobility
    • TUV Rheinland: Testing of automated and autonomous vehicles on test tracks
    • Toyota Europe
    • UFI Filters
    • Facebook
    • Instagram
    • LinkedIn
    • Twitter
MENU
Breadcrumb
  1. Home
  2. By the numbers
April 19, 2023 10:24 AM

Tesla Model Y poised to be Europe's No. 1-seller in Q1; Top 50 tables included

After slashing prices, the U.S. automaker's midsize SUV more than doubled European sales in both February and March compared with the same months last year.

Luca Ciferri
  • Tweet
  • Share
  • Share
  • Email
  • More
    Print
    Tesla Model Y
    BLOOMBERG

    Price reductions that began in Europe in January gave Model Y sales a big boost.

    TURIN – With more than 40,000 units sold in March, the Tesla Model Y is posied to become Europe’s best-seller in the first quarter. It would be the first time a Tesla model achieved that milestone.

    After being Europe’s top-seller in February, beating the Dacia Sandero 18,153 to 18,074 sales, the Model Y led its next closest rival, the Opel/Vauxhall Corsa small hatchback by nearly 20,000 sales in March, according to preliminary figures form market researchers Dataforce.

    That left the Model Y with 66,623 first-quarter sales compared with the second-place Dacia Sandero's 56,030 sales, based on data representing 92 percent of sales in the European Union plus ETFA countries and the U.K.

    Previously Tesla's figure was at 65,051 with 88 percent of the markets reporting.

    Price reductions that began in Europe in January gave Model Y sales a big boost. Tesla more than doubled sales of the SUV between January and February and did that again between February and March.

    Tesla increased its overall sales by 43 percent in March to 60,866 units, leaving it just 700 units behind Ford for the month, and Tesla's volume grew by 58 percent to 93,714 units in the first quarter, according to figures from industry association ACEA.

    Related Article
    Tesla introduces third shift at its European plant
    EUROPE BY THE NUMBERS NEWSLETTER: Sign up for our monthly newsletter delivering data and commentary on European sales, including sales by model, top models overall, and top models in major markets.

    Tesla primarily builds the Model Ys it sells in Europe at its plant near Berlin, which has reportedly reached a weekly output of 5,000 units and is shooting to boost production to 10,000 a week – or about 40,000 a month – suppliers told Automotive News Europe.

    Tesla imports the Model 3 midsize sedan for Europe from its plant in Shanghai, while a small number of the Model S large sedans and X large SUVs come from its U.S. plant in Fremont, California.

    Despite growing competition from other brands, the Model Y's performance in March boosted Tesla's EV market share to 21.7 percent in the first quarter, up from 18.4 percent during the same period last year. In March alone, Tesla nearly sold as many vehicles as it did in the entire first quarter of last year.

    Europe Top 50 sellers powered by Dataforce
    Preliminary Europe Top 50 sellers, March & Q1 >

    Looking at the rest of the top 50 sellers in Europe, the Corsa was in a tight race with the Peugeot 208, Toyota Yaris Cross, Nissan Qashqai and Volkswagen T-Roc.

    All five cars had volumes of about 23,200 to 20,300, based on preliminary figures.

    That means there could be some movement up or down for places two through six in the ranking once all markets have reported their figures.

    Every model in the top 10 increase sales compared with the same month last year, led by the Model Y's 136 percent gain and the Yaris Cross' 97 percent increase.

    Some other cars that will finished the poised to finish the month on a higher were the Skoda Octavia (+228 percent) and the VW ID3 (+131 percent).

    Related Article
    Tesla will sacrifice profit for higher volume — CEO Elon Musk
    RECOMMENDED FOR YOU
    Chinese automakers lead bids for Ford's German site as tensions rise, report says
    Recommended for You
    Ford plant Saarlouis
    Chinese automakers lead bids for Ford's German site as tensions rise, report says
    VW logos lit up
    VW's China JV with SAIC transforms Shanghai plant for EV production
    Porsche 911 Green
    E-fuels offer new life for combustion engines, but at what cost?
    Sign up for free newsletters
    EMAIL ADDRESS

    Please enter a valid email address.

    Please enter your email address.

    Please verify captcha.

    Please select at least one newsletter to subscribe.

    You can unsubscribe at any time through links in these emails. For more information, see our Privacy Policy.

    Get Free Newsletters

    Sign up and get the best of Automotive News Europe delivered straight to your email inbox, free of charge. Choose your news – we will deliver.

    You can unsubscribe at any time through links in these emails. For more information, see our Privacy Policy.

    SUBSCRIBE TODAY

    Get 24/7 access to in-depth, authoritative coverage of the auto industry from a global team of reporters and editors covering the news that’s vital to your business.

    SUBSCRIBE NOW
    Connect with Us
    • Twitter
    • Facebook
    • LinkedIn
    • Instagram

    Founded in 1996, Automotive News Europe is the preferred information source for decision-makers and opinion leaders operating in Europe.

    Contact Us

    1155 Gratiot Avenue
    Detroit MI  48207-2997
    Tel: +1 877-812-1584

    Email Us

    ISSN 2643-6590 (print)
    ISSN 2643-6604 (online)

     

    Resources
    • About us
    • Contact Us
    • Advertise with us
    • Advertise with Us
    • Ad Choices Ad Choices
    • Sitemap
    Awards
    • Rising Stars
    • Eurostars
    • Leading Women
    Legal
    • Terms and Conditions
    • Privacy Policy
    • Privacy Request
    Automotive News Europe
    Copyright © 1996-2023. Crain Communications, Inc. All Rights Reserved.
    • HOME
      • Latest news
      • Automakers
      • Suppliers
      • New Product
      • Environment/Emissions
      • Sales By Market
      • On The Move
      • Auto Shows
        • Munich Auto Show
        • Geneva Auto Show
        • Paris Auto Show
        • Beijing Auto Show
        • Shanghai Auto Show
    • Features
      • Long Read
      • Interview of the Month
      • Focus on Electrification
      • Focus on Technology
      • Segment Analysis
      • Cars & Concepts
      • Supplier Spotlight
      • Europe By The Numbers
    • Opinion
      • Blogs
      • Commentary
      • Guest columnists
    • Photos
      • Photo Galleries
      • Geneva Photo Gallery
      • Beijing Photo Gallery
      • Frankfurt Photo Gallery
      • Paris Photo Gallery
      • Shanghai Photo Gallery
    • Podcasts
    • Car Cutaways
    • EVENTS
      • ANE Congress
      • ANE Rising Stars
      • ANE Eurostars
    • More
      • Publishing Partners
        • Capgemini: All or nothing: Why circular business models require a holistic approach
        • Capgemini: Invent Head on automotive takeaways from CES 2023
        • Capgemini: Securing the industry's future through a radical rethink
        • Capgemini: Succeeding with the automated driving journey through AI
        • Capgemini: The circular economy is spurring new thinking on EV batteries
        • Capgemini: Toyota and Capgemini leaders on how OEMs can handle industry changes and succeed
        • HEXAGON: Plugging into data is the only way to make winning EVs
        • PUBLICIS SAPIENT: The power of post-purchase: How automakers can maximize customer lifetime value
        • TUV Rheinland: Ideas, services and certifications for smart mobility
        • TUV Rheinland: Testing of automated and autonomous vehicles on test tracks
        • Toyota Europe
        • UFI Filters
      • Social Media
        • Facebook
        • Instagram
        • LinkedIn
        • Twitter
      • Contact Us
      • Media Kit
      • About Us