Cupra aims to sell 70,000 units a year worldwide of the Tavascan coupe-styled midsize SUV, the Volkswagen Group brand’s second full-electric model.
The Tavascan, which will be built in China and exported to Europe, is underpinned by VW Group’s MEB full-electric platform and is a sibling model to the VW ID5 and Skoda Enyaq Coupe iV. It is Cupra's second model based on MEB after the Born hatchback.
The production version of the Tavascan was shown at an event in Berlin on Friday; the vehicle was first shown as a concept at the 2019 Frankfurt auto show.
It will be built in a VW Group’s joint venture factory in Anhui, China. It will be the first vehicle produced there.
The Tavascan is due to go on sale in Europe in the first half of 2024, with first deliveries after the summer. Right-hand drive markets will follow slightly later.