Guest Commentary

Lessons learned from Tesla's approach to EV sales

Tesla dealer file photo
The absolute cost incurred per vehicle sold through traditional dealerships are approximately 1.6 times higher than for Tesla showrooms. (Bloomberg)
JT
By:
Johannes Trenka
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MH
By:
Maximilian Holtgrave
TB
By:
Tobias Büchsenschütz
August 22, 2022 09:04 AM

The battery electric vehicle (BEV) revolution is underway. Across Europe in particular, the evidence is everywhere.

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