Although "The Origin of Species" was written more than 150 years ago, Charles Darwin's theory of natural selection never had more meaning for Oliver Blume than today. Porsche's 49-year-old CEO seems to have made biology compulsory reading for his management team as part of his strategy for 2025. The sports-car maker views the future as a matter of survival or extinction following a "Big Bang," Porsche's term for the digital revolution that has already spawned new competitors and business models. Referencing writings on evolution, its IT head Sven Lorenz said: "It's not the strongest species that survive but the ones most able to adapt."