Europe January sales by brand and model: Alfa Romeo, Jaguar, Tesla report strong sales

Thirty brands increased their January European sales by more than the market, which was up 11 percent, while 41 brands ended the first month of the year with volume gains.

Meanwhile, about 30 brands were in negative territory last month, according to preliminary figures from market researcher Dataforce.

Seven brands, led by Tesla, Hyundai luxury marque Genesis, China's MG and Stellantis' Maserati and Alfa Romeo, reported quadruple or triple-digit percentage sales gains.

Meanwhile, Cupra, Mazda, Land Rover, Dacia, Ferrari, Jaguar, Polestar and Skoda were among the 23 brands that had double-digit percentage increases, according to data representing about 93 percent of sales in the European Union plus ETFA countries and UK.

Tesla had a quadruple-digit percentage increase in sales last month to 9,011 units largely because of the Model Y, which accounted for nearly 80 percent of the EV maker's volume.

Hyundai Group's luxury brand, Genesis, was up more than 260 percent to 265 registrations compared with 73 in January 2022 as it was continuing its rollout in a limited number of European markets.

MG boosted sales by more than 150 percent in January. This was driven by strong demand for the MG ZS small crossover, which nearly tripled sales during the month to 3,961 compared with January 2022

Maserati increased sales 147 percent to 735. The new Grecale premium midsize SUV accounted for 81 percent of the Stellantis luxury brand's volume. That matches what the Grecale did for Maserati in December.

Alfa Romeo more than doubled its European sales on strong demand for the Tonale compact SUV, which accounted for more than 60 percent of the Stellantis brand's sales.

Lynk & CO and Polestar, both of which are part of China's Zhejiang Geely Holding and get all their cars from the country, reported gains of 95 percent and 24 percent, respectively.

Volkswagen Group's Cupra subsidiary increased sales 53 percent to 8,399.

Mazda sales got a boost from models such as the CX-5 compact SUV.

VW's volume increased 15 percent to 93,147, helped by a 201 percent rise in sales of the Taigo small SUV.

Also, among the other brands that recorded market-topping gains during the month were Land Rover (+39 percent), Ferrari (+38 percent), Jeep (+14 percent) and Fiat (+11 percent), according to Dataforce's preliminary figures.

The 11 brands that recorded gains but were below the market average included Lancia (+9.5 percent), Audi (+9 percent) and Hyundai (+4.5 percent).