Automakers

Audi exec vows to restore 'stability' to R&D division

"I assure you that we will achieve our [EU CO2 emissions] fleet targets with our current model range, which includes battery-electric vehicles as well as several plug-in hybrids," Audi R&D chief Hans-Joachim Rothenpieler said. (bernhard huber munich/bernhardhuber.com )
May 12, 2020 04:30 AM

It’s been a rough few years at Audi. The Volkswagen Group's premium brand has had three CEOs and nearly a half dozen R&D chiefs in less than a decade. It has also slid back to No. 3 in global luxury car sales after challenging for No. 1. Audi’s rise in the 2010s coincided with a companywide commitment to provide Vorsprung durch Technik, German for progress through technology. Playing a key role in VW Group’s diesel-emissions cheating scandal hurt Audi’s reputation for being a technical leader, something that the automaker’s new chief technology boss, Hans-Joachim Rothenpieler, aims to repair. He spoke about Audi’s accelerated push into electrified, connected and autonomous vehicles with Automotive News Europe Correspondent Christiaan Hetzner.

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