Tesla will advertise its cars in course reversal

Tesla CEO Elon Musk: "We will try out a little advertising and see how it goes."

By:

Reuters

May 17, 2023 08:40 AM

SAN FRANCISCO -- Tesla boss Elon Musk, who has never used traditional advertising to sell cars, said that the automaker would try it and see whether it produced results.

Featured Stories

Stellantis

Stellantis names top U.S. executive Antonio Filosa as CEO, with rebuilding task ahead

Antonio Filosa will face immediate challenges, including navigating President Donald Trump's tariffs on imported cars.

Stellantis in-car software deal with Amazon fizzles

By:

Reuters News

Stellantis in-car software deal with Amazon fizzles

Nissan

Dealership group lawsuit accuses Nissan of limiting new-vehicle allocation in retaliation for ties to Ghosn saga, other litigation

By:

Eric Freedman

Dealership group lawsuit accuses Nissan of limiting new-vehicle allocation in retaliation for ties to Ghosn saga, other litigation

GM to invest $888 million for engine production at New York facility

By:

Kalea Hall, Reuters

GM to invest $888 million for engine production at New York facility

Latest News

Marelli chases ‘China Speed’ with plan to slash 3-year product cycle to one

Auto payments on track to set May record of $748, J.D. Power says

Ford recalls more than 1 million vehicles in the U.S., Canada for backup cameras

Stellantis names top U.S. executive Antonio Filosa as CEO, with rebuilding task ahead

Staying current is easy with newsletters delivered straight to your inbox.

See More in Automakers

Cars & Concepts: New and refreshed offerings from Kia, Subaru, Lexus, more

BYD’s latest incentives dim industry outlook for profits

Daily 5 report for May 22: Automakers seek North American parity with UK tariff framework

More powerful 2026 Toyota RAV4 will be hybrid-only, with U.S. production boost possible

Staying current is easy with newsletters delivered straight to your inbox.