Automakers

LinkedIn Live chat with Volvo design boss Robin Page

Volvo design boss Robin Page during the debut of the EX90
Volvo Head of Global Design and UX Robin Page discussed the EX90's key design features in an interview with Automotive News Europe.
November 10, 2022 08:21 AM

When creating the Volvo EX90, Volvo Head of Global Design and UX Robin Page and his team wanted to create a model with smooth, clean, modern Scandinavian styling.

The first born-electric model from the Swedish automaker, which is a crucial part of the brand's battery-driven future, has a number of unique design features.

One of them is a so-called moving front light, which Page says gives the seven-seat SUV is own expression. Something that is important in a car that will cost more than 100,000 euros for top-of-the-range versions.

"There always has to be four or five things people want to tell their friends about, and this is one of them," Page told Automotive News Europe in a live interview on LinkedIn.

He also talked how Volvo designer overcame the challenge of weaving the EX90's lidar system into the premium SUV's roofline.

To see the full conversation, please click below.

Staying current is easy with newsletters delivered straight to your inbox.