Skip to main content
Sister Publication Links
  • Automotive News
  • Automobilwoche
  • Automotive News Canada
  • Automotive News China
Subscribe
  • Subscribe
  • Newsletters
  • Login
  • HOME
    • Latest news
    • Automakers
    • Suppliers
    • New Product
    • Environment/Emissions
    • Sales By Market
    • On The Move
    • Auto Shows
    • Munich Auto Show
    • Geneva Auto Show
    • Paris Auto Show
    • Beijing Auto Show
    • Shanghai Auto Show
  • Features
    • Long Read
    • Interview of the Month
    • Focus on Electrification
    • Focus on Technology
    • Segment Analysis
    • Cars & Concepts
    • Supplier Spotlight
    • Europe By The Numbers
  • Opinion
    • Blogs
    • Commentary
    • Guest columnists
  • Photos
    • Photo Galleries
    • Geneva Photo Gallery
    • Beijing Photo Gallery
    • Frankfurt Photo Gallery
    • Paris Photo Gallery
    • Shanghai Photo Gallery
  • Podcasts
  • Car Cutaways
  • EVENTS
    • ANE Congress
    • ANE Rising Stars
    • ANE Eurostars
    • Meet the 2021 winners
    • Browse photos from the 2021 awards ceremony
  • More
    • Publishing Partners
    • Social Media
    • Contact Us
    • Media Kit
    • About Us
    • Capgemini: Securing the industry's future through a radical rethink
    • Capgemini: Succeeding with the automated driving journey through AI
    • HEXAGON: Plugging into data is the only way to make winning EVs
    • TUV Rheinland: Battery testing center for large battery packs and more
    • TUV Rheinland: Ideas, services and certifications for smart mobility
    • TUV Rheinland: Testing of automated and autonomous vehicles on test tracks
    • Toyota Europe
    • UFI Filters
    • Facebook
    • Instagram
    • LinkedIn
    • Twitter
MENU
Breadcrumb
  1. Home
  2. Tokyo Motor Show
October 23, 2019 05:54 AM

Mazda extends MX name to new MX-30 electric crossover

Hans Greimel
  • Tweet
  • Share
  • Share
  • Email
  • More
    Print

    Mazda said the door layout of the MX-30 enhances functionality.

    TOKYO – Mazda's first mass-production electric vehicle will be a compact crossover called the MX-30 that gets suicide doors and a toned-down slit for a grille.

    The tapered rear of the MX-30 exudes a sportiness that pays tribute to the MX nomenclature also reserved for the MX-5 sporty coupe.

    Deliveries of the EV will begin in Europe next year. Media reports said the car may launch in the U.S. in 2021, though Mazda did not mention U.S. sales.

    Mazda CEO Akira Marumoto unveiled the car on Wednesday at the Tokyo auto show.

    The vehicle lacks a center pillar between the front and rear doors, which swing opposite each of other. The rear doors are only half-doors, similar to those in the discontinued RX-8 sports car.

    Mazda rebrands the layout as "freestyle doors."

    It said: "Adoption of the freestyle doors not only enhances functionality but opens up a wide range of new and creative uses for the MX-30."

    The MX-30 body styling reflects the lines of the CX-30 compact crossover, but the roofline takes a more sloping silhouette for an active feel and aerodynamic performance.

    Under the hood, the MX-30 gets a new Skyactiv powertrain Mazda is calling e-Skyactiv. It runs on a 35.5-kWh lithium ion prismatic battery.

    Mazda had previously said the motor delivers 105 kilowatts of power with a maximum torque of 265 Newton-meters (195 pound-feet.)
    Inside the cabin, Mazda turns to cork inlays for trim detailing. It's an interesting throwback to Mazda’s roots as a cork-maker when the company was founded in 1920 as Toyo Cork Kogyo.

    Mazda engineered the vehicle itself, and the project is separate from the joint development Mazda is doing as part of a Toyota-led electric vehicle consortium. Formed in 2017, that group now also includes Subaru, Suzuki and Toyota supplier Denso.

    Range extender

    Mazda has said its upcoming EV will come in two forms.

    One will be a pure electric, the other a range extender. The pure EV will target markets such as Japan, Europe and China, where an EV can get by with a shorter range.

    But a range extender is seen as necessary for North America and other markets where daily drives are much longer.

    The range extender is expected to be powered by a small rotary engine.

    Mazda said last year it will deploy some form of electrification in all vehicles by 2030.

    Pure EVs and range extenders will make up 5 percent of Mazda's lineup then. The rest will be combustion engines paired with some form of electrification, including mild, standard or plug-in hybrid setups.

    RECOMMENDED FOR YOU
    Ford internet-linked cars get sales ban in Germany in patent dispute
    Recommended for You
    Ford badge
    Ford internet-linked cars get sales ban in Germany in patent dispute
    Mercedes CLA Shooting Brake 2022
    Mercedes to debut EV-focused MMA platform for 'entry luxury' models in 2024
    Lancia Ypsilon 2021
    Lancia bets on online sales in European expansion
    Sign up for free newsletters
    EMAIL ADDRESS

    Please enter a valid email address.

    Please enter your email address.

    Please verify captcha.

    Please select at least one newsletter to subscribe.

    You can unsubscribe at any time through links in these emails. For more information, see our Privacy Policy.

    Get Free Newsletters

    Sign up and get the best of Automotive News Europe delivered straight to your email inbox, free of charge. Choose your news – we will deliver.

    You can unsubscribe at any time through links in these emails. For more information, see our Privacy Policy.

    SUBSCRIBE TODAY

    Get 24/7 access to in-depth, authoritative coverage of the auto industry from a global team of reporters and editors covering the news that’s vital to your business.

    SUBSCRIBE NOW
    Connect with Us
    • Twitter
    • Facebook
    • LinkedIn
    • Instagram

    Founded in 1996, Automotive News Europe is the preferred information source for decision-makers and opinion leaders operating in Europe.

    Contact Us

    1155 Gratiot Avenue
    Detroit MI  48207-2997
    Tel: +1 877-812-1584

    Email Us

    ISSN 2643-6590 (print)
    ISSN 2643-6604 (online)

     

    Resources
    • About us
    • Contact Us
    • Advertise with us
    • Advertise with Us
    • Ad Choices Ad Choices
    • Sitemap
    Awards
    • Rising Stars
    • Eurostars
    • Leading Women
    Legal
    • Terms and Conditions
    • Privacy Policy
    • Privacy Request
    Automotive News Europe
    Copyright © 1996-2022. Crain Communications, Inc. All Rights Reserved.
    • HOME
      • Latest news
      • Automakers
      • Suppliers
      • New Product
      • Environment/Emissions
      • Sales By Market
      • On The Move
      • Auto Shows
        • Munich Auto Show
        • Geneva Auto Show
        • Paris Auto Show
        • Beijing Auto Show
        • Shanghai Auto Show
    • Features
      • Long Read
      • Interview of the Month
      • Focus on Electrification
      • Focus on Technology
      • Segment Analysis
      • Cars & Concepts
      • Supplier Spotlight
      • Europe By The Numbers
    • Opinion
      • Blogs
      • Commentary
      • Guest columnists
    • Photos
      • Photo Galleries
      • Geneva Photo Gallery
      • Beijing Photo Gallery
      • Frankfurt Photo Gallery
      • Paris Photo Gallery
      • Shanghai Photo Gallery
    • Podcasts
    • Car Cutaways
    • EVENTS
      • ANE Congress
      • ANE Rising Stars
        • Meet the 2021 winners
      • ANE Eurostars
        • Browse photos from the 2021 awards ceremony
    • More
      • Publishing Partners
        • Capgemini: Securing the industry's future through a radical rethink
        • Capgemini: Succeeding with the automated driving journey through AI
        • HEXAGON: Plugging into data is the only way to make winning EVs
        • TUV Rheinland: Battery testing center for large battery packs and more
        • TUV Rheinland: Ideas, services and certifications for smart mobility
        • TUV Rheinland: Testing of automated and autonomous vehicles on test tracks
        • Toyota Europe
        • UFI Filters
      • Social Media
        • Facebook
        • Instagram
        • LinkedIn
        • Twitter
      • Contact Us
      • Media Kit
      • About Us