Automakers

Why margin-boosting lessons learned in H1 should continue to pay dividends

VW ID4 in Berlin dealership
The global semiconductor shortage hobbled auto output, leaving showrooms with few models to display, but because of strong consumer demand automakers were able to sell their inventories without big discounts. This helped VW Group report a record 8.8 percent EBIT margin in the first six months. (Bloomberg)
September 07, 2021 04:00 AM

The message repeated across multiple automakers as they revealed stunning first-half and second-quarter financial results was clear: We will apply margin-boosting lessons learned over the last few months, even as the market returns to some sort of normality.

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