Automakers

Why Rolls-Royce is making its first EV a coupe

Rolls-Royce Spectre front
Rolls-Royce chose the coupe body style for the Spectre to appeal to younger buyers. The company released heavily disguised images of its first full-electric car.
October 01, 2021 08:52 AM

LONDON -- Roll-Royce chose a two-door coupe as its first full-electric car rather than a more traditional sedan to make an "emotional" statement as it looks to appeal to the brand's increasingly younger demographic.

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