LONDON -- Lotus applied its sports-car design and performance ethos to develop the Eletre full-electric SUV.
The Eletre, which was revealed in London on Tuesday, will become the flagship model for the automaker’s new range of ‘lifestyle’ electric vehicles that will be built in Wuhan, China, for global markets.
The high-performance SUV is the automaker’s first five door car. It will be an electric rival to luxury SUVs powered by powered internal-combustion engines such as the Porsche Cayenne, Aston Martin DBX and Lamborghini Urus.
The Eletre marks the UK sport-car brand’s embrace of two big industry trends – electric power and high-riding SUVs.
“It’s a significant transformation that has never been undertaken in the automotive industry before,” Lotus Cars CEO Matt Windle said during a preview of the car.