Skip to main content
Sister Publication Links
  • Automotive News
  • Automobilwoche
  • Automotive News Canada
  • Automotive News China
Subscribe
  • Subscribe
  • Newsletters
  • Login
  • HOME
    • Latest news
    • Automakers
    • Suppliers
    • New Product
    • Environment/Emissions
    • Sales By Market
    • On The Move
    • Auto Shows
    • Munich Auto Show
    • Geneva Auto Show
    • Paris Auto Show
    • Beijing Auto Show
    • Shanghai Auto Show
  • Features
    • Long Read
    • Interview of the Month
    • Focus on Electrification
    • Focus on Technology
    • Segment Analysis
    • Cars & Concepts
    • Supplier Spotlight
    • Europe By The Numbers
  • Opinion
    • Blogs
    • Commentary
    • Guest columnists
  • Photos
    • Photo Galleries
    • Geneva Photo Gallery
    • Beijing Photo Gallery
    • Frankfurt Photo Gallery
    • Paris Photo Gallery
    • Shanghai Photo Gallery
  • Podcasts
  • Car Cutaways
  • EVENTS
    • ANE Congress
    • ANE Rising Stars
    • ANE Eurostars
    • Meet the 2021 winners
    • Browse photos from the 2021 awards ceremony
  • More
    • Publishing Partners
    • Social Media
    • Contact Us
    • Media Kit
    • About Us
    • Capgemini: Securing the industry's future through a radical rethink
    • Capgemini: Succeeding with the automated driving journey through AI
    • HEXAGON: Plugging into data is the only way to make winning EVs
    • TUV Rheinland: Battery testing center for large battery packs and more
    • TUV Rheinland: Ideas, services and certifications for smart mobility
    • TUV Rheinland: Testing of automated and autonomous vehicles on test tracks
    • Toyota Europe
    • UFI Filters
    • Facebook
    • Instagram
    • LinkedIn
    • Twitter
MENU
Breadcrumb
  1. Home
  2. Focus on Electrification
May 27, 2021 03:01 AM

Cupra Born electric hatchback banks on power to boost its appeal

Spanish brand's first battery-electric vehicle is a sibling to VW, Audi and Skoda EVs

Andrea Malan
  • Tweet
  • Share
  • Share
  • Email
  • More
    Print
    CUPRA-Born_side

    The Born's front end has a shark-lie nose, with a large air intake. The hood incorporates 3D shapes.

    Seat's Cupra performance brand aims to enhance the sporty image of its Born full-electric car by offering a version with a higher power output and faster acceleration.

    The compact hatchback's top model will have an e-Boost feature to increase the maximum power output to 228 hp.

    The Born is underpinned by the Volkswagen Group's MEB all-electric platform, which also underpins the VW brand's ID3 hatchback and ID4 crossover, along with the Skoda Enyaq and Audi Q4 e-tron.

    Cupra's version is the first battery-electric vehicle from the brand, which is shifting to sell only full-electric cars.

    The Born name refers to the el-Born district in Barcelona.

    The Born will go on sale by the end of 2021, Seat and Cupra CEO Wayne Griffiths said on Wednesday during an online presentation.

    It is being built at VW Group's EV plant in Zwickau, Germany, which also builds the ID3, ID4 and Q4 e-tron.

    The Born will offer better performance than the VW ID3.

    It offers electric motors with power outputs of 148 hp (110 kW) or 201 hp (150 kW). The 201-hp version will be available with an e-Boost performance pack to increase peak output to 228 hp (170 kW).

     The rear of the Born has a full-width LED light.

    When the top power output is coupled with a 58-kilowatt-hour battery, the Born accelerates from 0 to 100 kph (62 mph) in 6.6 seconds. The time is 7 seconds if the same version is equipped with a 77-kWh battery, which is heavier.

    The fastest ID3 version accelerates from 0 to 100 kph in 7.9 seconds.

    The Born also has dynamic chassis control as an option to improve handling.

    Buyers of the Born get the choice of 45 kWh, 58 kWh and 77 kWh battery packs. The three packs are the same used on the ID3.

    The 77-kWh version will have a 540-km (338 mile) range, while the 58-kWh pack has a 420-km range.

    The 77-kWh pack is compatible with 125 kW DC fast charging, meaning it can regain 100 km range in 7 minutes. A heat pump to increase range in cold conditions is offered on some versions.

    Young target group

    To help attract younger customers, the Born will be offered with subscription models alongside the usual purchasing methods. The subscription includes a monthly fee that will include the use of the vehicle and other related services," Cupra said.

    The Born will increase Cupra's profitability and give the brand access to northern European markets with high sales of EVs such as Norway and the Netherlands, Griffiths said during an online event on Feb. 22 to celebrate the third anniversary of the Cupra brand.

    Share
    cupra-born_02.jpg

    Gallery: Cupra Born

    Share
     
     
    Share
     
     
    Share
     
     
    Share
     
     
    Share
     
     
    Share
     
     
    Share
    cupra-born_07.png
     
     
    Share
     
     
    Share
     
     
    Share
     
     
    Share
     
     
    Share
     
     
    Share
    cupra-born_18.jpg
     
     
    Share
     
     
    cupra-born_02.jpg
    cupra-born_07.png
    cupra-born_18.jpg
    CARS & CONCEPTS: Sign up for this multipurpose newsletter that covers the biggest moves in Europe’s product market.
    RECOMMENDED FOR YOU
    Land Rover Range Rover: Adding 3rd row no simple matter
    Recommended for You
    Range Rover THREE ROW-MAIN_i.jpg
    Land Rover Range Rover: Adding 3rd row no simple matter
    RANGEROVER-MAIN_i.gif
    Land Rover unwraps next Range Rover SV
    Mercedes EQXX prototype 2021
    Mercedes teases EQXX coupe-styled electric sedan
    Sign up for free newsletters
    EMAIL ADDRESS

    Please enter a valid email address.

    Please enter your email address.

    Please verify captcha.

    Please select at least one newsletter to subscribe.

    You can unsubscribe at any time through links in these emails. For more information, see our Privacy Policy.

    Get Free Newsletters

    Sign up and get the best of Automotive News Europe delivered straight to your email inbox, free of charge. Choose your news – we will deliver.

    You can unsubscribe at any time through links in these emails. For more information, see our Privacy Policy.

    SUBSCRIBE TODAY

    Get 24/7 access to in-depth, authoritative coverage of the auto industry from a global team of reporters and editors covering the news that’s vital to your business.

    SUBSCRIBE NOW
    Connect with Us
    • Twitter
    • Facebook
    • LinkedIn
    • Instagram

    Founded in 1996, Automotive News Europe is the preferred information source for decision-makers and opinion leaders operating in Europe.

    Contact Us

    1155 Gratiot Avenue
    Detroit MI  48207-2997
    Tel: +1 877-812-1584

    Email Us

    ISSN 2643-6590 (print)
    ISSN 2643-6604 (online)

     

    Resources
    • About us
    • Contact Us
    • Advertise with us
    • Advertise with Us
    • Ad Choices Ad Choices
    • Sitemap
    Awards
    • Rising Stars
    • Eurostars
    • Leading Women
    Legal
    • Terms and Conditions
    • Privacy Policy
    • Privacy Request
    Automotive News Europe
    Copyright © 1996-2022. Crain Communications, Inc. All Rights Reserved.
    • HOME
      • Latest news
      • Automakers
      • Suppliers
      • New Product
      • Environment/Emissions
      • Sales By Market
      • On The Move
      • Auto Shows
        • Munich Auto Show
        • Geneva Auto Show
        • Paris Auto Show
        • Beijing Auto Show
        • Shanghai Auto Show
    • Features
      • Long Read
      • Interview of the Month
      • Focus on Electrification
      • Focus on Technology
      • Segment Analysis
      • Cars & Concepts
      • Supplier Spotlight
      • Europe By The Numbers
    • Opinion
      • Blogs
      • Commentary
      • Guest columnists
    • Photos
      • Photo Galleries
      • Geneva Photo Gallery
      • Beijing Photo Gallery
      • Frankfurt Photo Gallery
      • Paris Photo Gallery
      • Shanghai Photo Gallery
    • Podcasts
    • Car Cutaways
    • EVENTS
      • ANE Congress
      • ANE Rising Stars
        • Meet the 2021 winners
      • ANE Eurostars
        • Browse photos from the 2021 awards ceremony
    • More
      • Publishing Partners
        • Capgemini: Securing the industry's future through a radical rethink
        • Capgemini: Succeeding with the automated driving journey through AI
        • HEXAGON: Plugging into data is the only way to make winning EVs
        • TUV Rheinland: Battery testing center for large battery packs and more
        • TUV Rheinland: Ideas, services and certifications for smart mobility
        • TUV Rheinland: Testing of automated and autonomous vehicles on test tracks
        • Toyota Europe
        • UFI Filters
      • Social Media
        • Facebook
        • Instagram
        • LinkedIn
        • Twitter
      • Contact Us
      • Media Kit
      • About Us