Automakers

Mercedes, BMW, Stellantis favor an agency sales model, but others disagree

Congress 22 web.jpg
Pictured at the Automotive News Europe Congress in Prague are (from left): Raffaele Fusilli, Renault Group Italy CEO; Maria Grazia Davino, head of Stellentis sales and marketing in Europe; and Wolfgang Bremm von Kleinsorgen, CEO of Mercedes' Eastern European region.
July 20, 2022 09:47 AM

PRAGUE -- The ‘agency’ direct sales model of retailing is swiftly being adopted by a number of automakers, including Mercedes-Benz, BMW and Stellantis, but it’s not only way to modernize car sales, a panel of leading brand executives told the Automotive News Europe Congress in Prague.

Staying current is easy with newsletters delivered straight to your inbox.