Automakers

Renault CEO bets on 'winning horses' for turnaround

Luca de Meo took over as CEO of Renault Group on July 1. He previously led Volkswagen Group's Seat brand and held top management positions at Fiat. (Bloomberg)
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February 09, 2021 05:00 AM

Renault CEO Luca de Meo's turnaround plan for the money-losing automaker, which he calls "Renaulution," re-centers the group around profits and value rather than volumes. That will mean fundamental shifts in regional strategy, in products, in production and in management. De Meo, who started at Renault last July after holding top posts at Volkswagen Group and Fiat, recently spoke with Automotive News Europe Associate Publisher and Editor Luca Ciferri and News Editor Peter Sigal about what to expect from Renault in the coming years.

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